With more and more people trying to find more environmentally-friendly, healthy ways to get their protein , Taco Bell is trying to stay one step ahead of the game with the introduction of their protein Power menu. You're not the only one wondering what's up with that, and Take Part says it's part of their move to offer some healthier alternatives. This particular menu is high-meat, high-protein, low-fat, and low-carb.
It's also unrolling slowly, so there will likely be changes to what you see on offer at Taco Bell today. Whether or not anyone needs as much protein as they're packing into each one of these meals is up for debate and nutritionists seem to suggest we already get plenty of protein already, without going out of our way.
But the important part for our sake of argument is that the re-branding isn't Taco Bell going back on their word. It's not an indication that their meat is anything but meat, it's an attempt to seem more healthy and, according to Quartz , pave the way for including alternate, non-meat protein sources in their menu down the road.
It was one shared by sister companies also operating under the umbrella of Yum! While other fast food chains were redoubling their efforts toward responsibly sourced products and their commitment to animal welfare, Yum! At the time, they were the only major chain in the US who hadn't put a plan in place for improving their sourcing. In fact, in CEO Greg Creed went as far as saying it just wasn't possible to switch to sourcing only from farmers who promised to go hormone- and antibiotic-free.
But there is good news. In , six public interest groups like the Center for Food Safety graded all your favorite fast food restaurants on their commitment to responsible sourcing via CNN. Taco Bell earned a B- on their report card, as they've since made significant strides toward making their chicken antibiotic-free.
That's progress, at least. All right, let's talk about the elephant in the room. Or rather, the horse. In , the world was shocked by the discovery that horse meat had been found in Taco Bell meat.
Taco Bell announced via CNN that they were pulling their beef off the menu after finding it had been tainted with horse meat, but there's an important footnote to the story. They weren't the only ones caught up in the scandal, either. Sign up for the Sign up for Eater's newsletter The freshest news from the food world every day Thanks for signing up!
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Facebook Twitter Email. What's actually in Taco Bell beef? Share your feedback to help improve our site! It's a common ingredient in many grocery staples, like chocolate bars and salad dressings," says Taco Bell.
Taco Bell says, "This safe acid occurs in almost all living things, and we use a very small amount to manage the acidity to get the right flavor. Taco Bell says the caramel color "is caramelized sugar, which is a commonly used food coloring also found in cereals and pancake syrup. Cocoa Powder doesn't add any flavor to our recipe, but it helps our seasoned beef maintain a rich color.
Taco Bell: "It's a naturally occurring sugar that we use to improve the taste of our seasoned beef. We'll notify you here with news about.
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